Davanti takes centre stage at The Tire Cologne
25th June 2024
It’s been a busy couple of weeks for us here at Davanti as we headed to The Tire Cologne exhibition. The event welcomed renowned international exhibitors alongside new and upcoming brands in the industry, and we were thrilled to be a part of it.
Spanning three days, the event welcomed over 11,000 guests and over 300 exhibitors and brands (including us!).
It’s safe to say you couldn’t miss Davanti, as we attended with our biggest stand to date, which made visitors feel like they were stepping into their very own Davanti showroom.
Throughout the event, we showcased 20 different tyres, including the DX, Protoura, Terratoura, Alltoura, Wintoura and Vantoura ranges. Visitors also got to get a first look at Davanti’s NEW tyre ranges, including:
- Ecoura HP1
- Vantoura DX450
- Protoura Sport with DavantiSeal tech
- Protoura Sport with Davanti NoiseGuard tech
- Terratoura M/T
Sean Maddocks, Sales Director at Davanti Tyres, commented: “Our attendance at the show allowed us to network with some of the most serious players in the industry. The Tire Cologne is one of the biggest tyre events on the calendar which we’ve all been working hard towards. I am so proud of the team’s achievements and the incredible feedback we have received from visitors.
“Undoubtedly, a highlight of the trade fair was catching up with new and existing customers and showcasing the evolution of the Davanti brand.”
Peter Cross, Commercial Manager at Davanti Tyres, added: “The show provided a great opportunity to meet with many existing and new partners, not only from Europe but the Middle East, Asia and America, too. It was also the official launch of Ecoura HP1 and Vantoura DX450 – both products were received extremely well and we’ve seen lots of anticipation and excitement around the new launches. This is all a testament to the research and development the teams have put into the tyres.
“In addition, on the stand, we partnered with our German Distributor, RV Seng, which opened up new discussions and prospects across the German market for the Davanti brand. Thanks to the hard work of all involved, the show was certainly a success.”
