Davanti secures new distributor in Egypt
28th September 2023We have established new, exclusive distribution in Egypt with Tyre Pro Egypt.
Established in 2010 by a determined, hard working tyre professional Mr. Hisham Layali, Tyre Pro Egypt has partnered with us to add Davanti as a high quality, medium range brand, alongside his main distribution of Continental tyres.
Stocking a range of passenger car, 4×4 and commercial tyres, Mr Layali – Managing Director of Tyre Pro – is currently serving hundreds of dealers across Egypt, with 11 state-of-the-art outlets in major petrol stations in strategic locations around Cairo. Sales of Davanti products have begun in the outlets and are to be gradually deployed to external dealers around Egypt.
Najib Chakhtoura, Davanti sales director for the Middle East and Africa, commented on the partnership:
“We are delighted to have entered into distribution with Tyre Pro Egypt. The commercial and passenger car tyre market amounts to millions of tyres within the territory, so we are looking forward to making an impact here through this partnership.
“The relationship and planning with Tyre Pro Egypt first began several years ago, so it’s fantastic to now have established distribution and activated the promotion of the brand in Egypt.”